A Milestone in Sustainable Business Innovation
The AI4GreenSME project has reached a significant milestone with the completion of its initial research phase. The research methodology, now available to the public, outlines the comprehensive approach taken to gather quantitative and qualitative data on the integration of AI and sustainable practices within SMEs.
Why is this research important?
- Identifying Knowledge Gaps: By understanding the current level of knowledge and skills among SMEs, AI4GreenSME can tailor training programs to address specific needs.
- Uncovering Barriers: The research will identify the main obstacles hindering the adoption of AI and green practices, enabling the project to develop strategies to overcome these challenges.
- Informing Training Programs: Insights from the survey and focus groups will inform the development of effective and relevant training materials.
- Validating the Methodology: The AI4GreenSME project will ensure the research methodology is validated by experts in the field.
- Ensuring Representativeness: By targeting a diverse range of SMEs, including those from vulnerable groups, the research will ensure the findings are representative of the broader SME landscape.
Key Research Activities:
- Survey: Conducted with over 200 SMEs to gather quantitative data on AI awareness, adoption, and challenges.
- Focus Groups: Held with 35 participants to delve deeper into qualitative insights and emerging trends.
To learn more about our research methodology and its implications for your business, check out our easy-to-understand presentation:
R2.1 AI4GreenSME Research Method Presentation by Despoina Chalvatzi